“As a start-up in a fast-moving market, Ulli helped us to quickly create a positioning and messaging strategy that was relevant to our buyers. In the space of just a few weeks he was able to interview a dozen of our internal stakeholders and over two dozen of our target IT buyers and current customers and provide us with compelling insights into what messages would resonate. His research and input allowed our marketing and sales teams to align around how to better communicate with the market and also provide valuable feedback for our product direction. I would highly recommend working with Ulli for your positioning and messaging strategy needs.”
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