I invited Ulli Appelbaum, founder of marketing consultancy First-The-Trousers-Then-The-Shoes, to do a 30-minute presentation on interactive advertising trends at La Fleur’s 2015 Lottery Conclave & Interactive Summit in Orlando in December 2015. Ulli was a pro! He has an easy way with an audience that draws attendees into the topic. He also “builds” a good presentation by keeping it fast-moving and strategic. I give him an A+ as a presenter
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